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Educational
Institution Partnerships
Helping others learn
is one of my passions, so working with education institutions is a real
joy for me. I love designing books for children and adults, and creating
promotional materials such as brochures, viewbooks, and posters.
Macmillan-McGraw
Hill Jenny
Nichols, Creative Director for the Science Division, asked me to bid
on 7 children’s books. After an initial start-up meeting in New
York City, I worked effectively, over the Internet, with many departments
at MMH. It was fun and challenging as an outside vendor, handling the
entire project from design direction, budgeting, photo research and
stock house permissions, hiring illustrators, through production. The
job was delivered on time and on budget. For the book, Microwaves and
Cooking, I worked with Raytheon to gather hard-to-find images. MMH
sent them printed copies of the book and they were so impressed that
they ordered more to distribute at the microwaves exhibition at their
company headquarters.
View
cover and inside page sample (pdf).  
Pearson
Education, Inc.
Karen Pekarne, a colleague of mine in New York, recommended me to Yin Wong when
she needed good designers for a fast-paced children’s book project. I was
delighted to work on such an interesting project because of my love of children’s
book publishing. The challenges were that the schedule demanded creating and
producing 18 books with overlapping schedules and fixed deadlines, produced in
a publishing program, Indesign, that all of the designers were required to use.
The good news was the win-win attitude of the staff, their positive attitude
under extreme pressure, and the books themselves. Hiring two designers in Asheville
to collaborate with me on the project, I worked entirely over the Internet, doing
photo research with a company in Chicago, using Pearson’s FTP site and
Acrobat PDFs to present and modify the designs. I was the only designer located
outside of New York and found that Yin and her staff were incredibly supportive
of the process and a delight to work with. The result: the client was thrilled
with the professionalism and creativity of all the designers.

Biltmore
Estate Activity Books for Children
I was hired by Biltmore Estate to develop two children's activity books for ages
3 to 8. I put together a team of professionals that I had worked with before
in New York City. Elspeth Leacock is a talented historical and educational writer;
Rodica Prato a fabulous illustrator. Together
we collaborated on a product that went beyond what our clients had envisioned.
We did historical research, site tours, and activity development, creating a
high-quality product that reflects the grandeur and wonder of the Estate in a
way that will appeal to modern children and their parents.  
Metropolitan
Teaching and Learning Corporation
Metro Teaching and Learning Company is a publisher located in Manhattan that
specializes in multicultural educational books, particularly custom publishing
for cities like Detroit and Chicago. I was hired, first to create a series of
guided math readers, and then as design manager to oversee a social studies project
for the city of Detroit and a math project for Chicago. I worked with illustrators,
writers, editors, and photo researchers in a collaborative environment that was
professional, fast-paced, and yet fun, where I was part of a group of dedicated
creative people that I truly loved.  Newbridge
Publishers
As part of my job at Metro, we were hired to create a series of fourth to sixth-grade
books on Science, Social Studies and History for Newbridge Publishing. I was
involved in the creative process from developing appropriate subject matter,
editorial content, research, as well as design. 
Adelphi
University
I worked with Jessica Weber on a series of projects for Adelphi University
in New York. I designed and produced viewbooks, brochures and other materials
for prospective students.  Richmond
Hill Inn
Mark File, Director of Marketing and Public Relations at Richmond Hill
Inn hired me to design a book that had been written and illustrated by Christopher
Leonard, the pianist at the Inn. When I first met them, I immediately felt
an easy rapport, and knew I could create a product they would be delighted
with and that my skill in publishing was what they needed to guide them through
the process. The finished product more than met their expectations. 
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